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U.S. Polo Assn. Rides into Argentina with a Stylish Swing at Menswear
U.S. Polo Assn., the global sports fashion brand, will debut chic doors in Argentina this June 2025 with its men's collection providing classic polo shirts, woven shirts, tees, trousers, jeans, knitwear, and jackets. Partnering with Incom S.p.a. and Sur Pacifico S.A., the brand aims to engage with Argentina's vibrant polo culture and fashion-driven economy.
J. Michael Prince, USPA Global President and CEO, emphasized entering the country with a long history of polo culture, convinced that U.S. Polo Assn. will be one of the strongest sport-inspired brands in the marketplace. The expansion contributes yet another layer of depth to the brand's global reach, offering Argentine consumers a combination of heritage-inspired style and modern versatility.
Source: London Stock Exchange, RLI, USPA Press Release
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