Samsung confirmed the launch via its official X (Twitter) handle and a dedicated microsite. The Galaxy A57 is tipped to run on the Exynos 1680 chipset, while the A37 may feature Exynos 1480. Both models will sport Samsung’s new “Key Island 2.0” design with slim profiles and protruding cameras.
Expected Features
• Launch date: March 25, 2026, at 5:30 PM IST
• Galaxy A57: Exynos 1680 chipset, 50MP main camera, Galaxy AI features
• Galaxy A37: Exynos 1480 chipset, AMOLED display, slim design
• Both models: 120Hz refresh rate, flat AMOLED displays, new Key Island design
• Color options: Icy Blue, Lilac, Gray Green, Lavender
Consumer Impact
The new A-series aims to strengthen Samsung’s mid-range dominance in India, offering premium features at competitive prices. With Galaxy AI integration, the devices are expected to enhance user experience in photography, productivity, and personalization.
Key Highlights
• Samsung Galaxy A-series launch set for March 25, 2026
• Galaxy A37 and A57 expected to debut in India
• Exynos 1680 and 1480 chipsets powering the devices
• Flat AMOLED displays with 120Hz refresh rate
• Galaxy AI features integrated for enhanced performance
Sources: Gadgets 360, Gizbot, YTECHB, The Tech Outlook