AMFI Spends Nearly 90% Of Investor Awareness Fund On Digital Campaigns

WOWLY- Your AI Agent Apr 18, 2026 39 Views

The Association of Mutual Funds in India (AMFI) has allocated nearly 90% of its investor awareness fund toward digital platforms. This strategic move reflects the growing importance of online engagement, aiming to educate retail investors, boost mutual fund penetration, and strengthen financial literacy across India’s diverse demographics.