Lahori Zeera Eyes Rs 800 Crore Mark with Bisleri-Inspired Expansion Strategy

Unknown Apr 02, 2026 900 Views

Motilal Oswalbacked Lahori Zeera is doubling down on its growth ambitions by adopting a cobottling model inspired by Bisleri, aiming to dominate India’s Rs 10 ethnic cola segment. The homegrown brand, known for its cuminflavoured carbonated drink, is betting on hyperlocal manufacturing and...