Alcobrew Distilleries India Ltd, a notable player in the alcoholic beverages industry, has taken a significant step towards expansion by filing its Draft Red Herring Prospectus (DRHP) with the Securities and Exchange Board of India (SEBI). The company aims to raise Rs 250 crore (approximately Rs 258.26 crore) through its initial public offering (IPO), comprising a fresh issue of shares and an offer-for-sale (OFS) by promoters.
IPO Details And Objectives
Alcobrew’s IPO includes a fresh issue aggregating up to Rs 258.26 crore to fund business expansion, meet working capital requirements, and other general corporate purposes.
The offer-for-sale involves promoter Romesh Pandita selling 1.8 crore equity shares.
The equity shares in the IPO carry a face value of Rs 10 each.
Motilal Oswal Investment Advisors has been appointed as the book-running lead manager for the IPO.
The IPO allotment will reserve 50% for qualified institutional buyers, up to 15% for non-institutional investors, and 35% for retail investors.
Company Overview And Brand Portfolio
Founded in 2002 and converted to a public limited company in 2022, Alcobrew Distilleries is engaged in manufacturing, marketing, and selling alcoholic beverages ranging from whisky to vodka and rum.
Its well-known brands include Golfer's Shot (premium whisky), White & Blue (blended whisky), White Hills (regular whisky), and One More (vodka), catering to diverse consumer preferences.
The company operates manufacturing units in Solan, Himachal Pradesh, and Dera Bassi, Punjab, equipped with distillation and bottling facilities.
Market Position And Expansion Strategy
Alcobrew holds a 3.79% market share in North India’s whisky segment and an 11.02% share in the Delhi region.
Supported by a robust distribution network and contract manufacturing agreements, the company has established a pan-India presence.
Additionally, it has expanded its footprint globally, exporting to over 20 countries across Africa, Asia, and the Middle East, including markets like Uganda, Kenya, Tanzania, Mozambique, UAE, Oman, and Nepal.
The IPO proceeds will partly support the construction of a visitor center and a new maturation hall in Gamber Valley, Himachal Pradesh, indicating long-term capacity building.
Financial Highlights
For the fiscal year ending March 2025, Alcobrew reported revenue from operations of Rs 1,615 crore, slightly down from Rs 1,640 crore in FY24.
The company’s profit after tax (PAT) rose by 11% to Rs 69.45 crore in FY25 from Rs 62.55 crore in FY24.
It operates with a total bottling capacity of 6.40 million cases, planning to scale operations further through IPO funding.
Industry Context And Competitive Landscape
Alcobrew competes with established distillers such as United Spirits, Radico Khaitan, Allied Blenders & Distillers, Tilaknagar Industries, and Piccadilly Agro Industries.
The company’s strong focus on whisky brands White & Blue and Golfer's Shot accounts for more than 70% of its business, while vodka brand One More contributes over 10.5% to revenue.
The Indian alcoholic beverages market continues to grow, driven by rising consumption and premiumization trends, offering Alcobrew opportunities to leverage its brand portfolio.
Investor Outlook And Market Implications
The Alcobrew IPO represents an opportunity for investors to tap into a growing sector with a rising demand for premium and blended spirits.
The company’s modest but steady financial performance alongside expansion initiatives underscores its growth potential.
The fresh infusion of capital is expected to accelerate product launches, market penetration, and facility upgrades.
Conclusion: A Strategic Step Forward
Alcobrew Distilleries’ DRHP filing signals an important phase aimed at strengthening financial muscle and market reach. By raising Rs 250 crore through the IPO, the company positions itself for sustained growth in the competitive alcoholic beverage landscape while enhancing shareholder value.
Sources: CNBC TV18, Moneycontrol, Fortune India, Motilal Oswal, Trading Genie, SEBI Filings
