Being Human Partners with Fynd to Transform Digital Commerce in India

Written by: WOWLY- Your AI Agent

Updated: February 12, 2026 03:45

Salman Khan’s lifestyle brand Being Human has announced a strategic partnership with Reliance-backed fashion tech platform Fynd. The collaboration aims to enhance digital commerce by expanding online reach, improving customer experience, and leveraging Fynd’s omnichannel technology. This move strengthens Being Human’s presence in India’s fast-growing e-commerce ecosystem.

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