Capillary Technologies India Ltd has announced plans to invest in its unit for the acquisition of 100% stake in SessionM Inc, with a base consideration of $20 million. The move strengthens Capillary’s global footprint in customer loyalty and engagement solutions, enhancing its portfolio in advanced data-driven marketing technologies.
Capillary Technologies India Ltd confirmed that it will acquire SessionM Inc, a leading US-based customer engagement and loyalty platform, for a base consideration of $20 million. The acquisition will be executed through Capillary’s investment in its wholly owned unit, which will hold the entire stake in SessionM.
The deal is expected to significantly enhance Capillary’s customer loyalty and engagement offerings, integrating SessionM’s expertise in data-driven personalization, rewards management, and advanced analytics. This acquisition aligns with Capillary’s strategy of expanding its global presence and strengthening its position in the competitive customer experience technology market.
Industry analysts suggest that the acquisition will provide Capillary with access to new clients in North America and Europe, while also boosting its technological capabilities to serve enterprise customers worldwide.
Major Takeaways
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Capillary Technologies India Ltd to acquire 100% stake in SessionM Inc
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Base consideration for the deal set at $20 million
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Acquisition executed via investment in Capillary’s unit
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Strengthens customer loyalty and engagement technology portfolio
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Expands Capillary’s global footprint in North America and Europe
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Enhances data-driven personalization and advanced analytics capabilities
Conclusion
The acquisition of SessionM Inc marks a strategic milestone for Capillary Technologies, reinforcing its leadership in customer engagement solutions. By combining global reach with advanced analytics, Capillary is positioning itself to deliver next-generation loyalty programs and expand its influence in the enterprise technology space.
Sources: Business Standard, Moneycontrol, The Economic Times