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Iconik Sports Secures License To Operate International Tennis League In India


Updated: June 13, 2025 14:18

Iconik Sports and Events Ltd has entered into a license agreement with World Tennis Company, granting it the rights to operate the International Tennis League in India. The move is expected to elevate India’s presence in global tennis, offering a competitive platform for emerging and established players.  
 
Key Highlights Of The Agreement  
  • Iconik Sports has been officially licensed to organize and manage the International Tennis League in India.  
  • The partnership with World Tennis Company aims to bring toptier international players to Indian courts.  
  • The league will feature a mix of singles and doubles matches, incorporating a dynamic format to engage audiences.  
Strategic Impact On Indian Tennis  
  • The league is expected to boost India’s tennis infrastructure, providing exposure to young talent.  
  • Iconik Sports plans to collaborate with domestic and international sponsors to enhance the league’s reach.  
  • The initiative aligns with India’s growing interest in professional tennis, complementing existing ATP and WTA events.  
Market Position And Future Outlook  
  • The International Tennis League will be positioned as a premier event, attracting global participation.  
  • Iconik Sports aims to leverage digital platforms for live streaming and fan engagement.  
  • The league’s success could pave the way for further international collaborations in Indian sports.  
About Iconik Sports And World Tennis Company  
Iconik Sports and Events Ltd specializes in sports management and event organization, focusing on highprofile tournaments. World Tennis Company oversees global tennis leagues, fostering competitive play and international partnerships.  
 
Sources: Iconik Sports and Events Ltd, World Tennis Company, SportsMint Media.

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