Ai+ Smartphone has unveiled its AIoT ecosystem with NovaPods and NovaWatch, marking a major expansion beyond mobile devices. The company also confirmed the launch of its next flagship, Pulse 2, on March 2. With competitive pricing and advanced features, Ai+ aims to strengthen its position in India’s fast-growing tech market.
Ai+ Smartphone, one of India’s fastest-growing technology brands, has announced a significant leap into the AIoT (Artificial Intelligence of Things) space. The company introduced NovaPods, a new line of audio devices, and NovaWatch, a wearable designed for fitness and connectivity. Alongside these launches, Ai+ confirmed its upcoming smartphone, Pulse 2, will debut on March 2.
This expansion reflects Ai+’s strategy to build a connected ecosystem that integrates smartphones, audio, and wearables, catering to India’s increasingly digital-first consumers.
Key Highlights
NovaPods
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Available in multiple variants including Clips and Pro models
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Prices range from Rs. 1,999 to Rs. 3,999
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Designed for budget and mid-range buyers seeking quality audio solutions
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Goes on sale from February 27 on Flipkart
NovaWatch
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Fitness-focused wearable with hybrid features
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Includes models for adults and a 4G smartwatch for kids
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Positioned to compete in the affordable wearable segment under Rs. 7,999
Pulse 2 Smartphone
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Launch date confirmed for March 2
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Equipped with a 50MP camera and a powerful 6000mAh battery
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Aimed at delivering smoother performance and confidence-building user experience
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Expected to strengthen Ai+’s foothold in India’s competitive smartphone market
Market Context
Ai+ entered the Indian smartphone market in July 2025 and has quickly gained traction by focusing on affordability and innovation. With the AIoT ecosystem, the brand is positioning itself as a holistic tech provider, aiming to democratize access to connected devices for Indian consumers.
Sources: Republic World, India TV News, The Tribune, Business Standard, Digit