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Updated: June 22, 2025 08:00
News Summary: In a trailblazing effort towards democratizing innovation and entrepreneurships, the Department for Promotion of Industry and Internal Trade (DPIIT) under the Ministry of Commerce and Industry signed a Memorandum of Understanding (MoU) with YourStory Media Pvt. Ltd. The strategic partnership is designed to empower grassroot-level entrepreneurships from Tier II, Tier III, and rural India through the Bharat Project.
Key Developments:
The MoU was signed by DPIIT Deputy Secretary Rajesh Kumar and YourStory Founder & CEO Shradha Sharma.
The initiative targets to empower 1 million entrepreneurs with digital resources, narratives, and startup ecosystem enablement.
The initiative is part of the national vision of Atmanirbhar Bharat and Viksit Bharat@2047.
Strategic Objectives
Empowering the Disadvantaged:
Focus on entrepreneurs from non-metro regions
Utilization of regional languages for making it accessible
Women, youth, and oppressed groups inclusion
Digital Enablement
Artificial intelligence-based tool deployments and start-up incubation facilities
Investment in emerging fields like AI, GenAI, data, and blockchain
Integration with developer-focused platforms and startup shows
Narrative-Driven Impact:
Local storytelling to enhance local success stories
Knowledge sharing in YourStory's vast content ecosystem
Founder-investor networking via flagship events
Visionary Statements:
DPIIT Joint Secretary Sanjiv Singh also brought to the fore the role of inclusive platforms in scaling the next generation of entrepreneurs.
Shradha Sharma stressed local digital infrastructure and storytelling to develop a future-proofed startup ecosystem.
Momentum Builders:
The Bharat Project will be the main instrument of this effort
Monthly readership of over 8 million on YourStory for outreach usage
Over 60,000 founder stories already available in 12 Indian languages
Sources: YourStory, The Economic Times, IBEF, The Tribune, Orissa Diary, MSN News
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