Indian Motorcycle is set for a transformative new era as Polaris sells a majority stake to private equity firm Carolwood LP, making Indian an independent company. Industry veteran Mike Kennedy, with Harley-Davidson roots, will steer the brand, aiming to spark an American motorcycle revolution in 2026 and beyond.
In a significant move shaking up the American motorcycle industry, Polaris Inc. announced it will spin off Indian Motorcycle into an independent company, transferring majority ownership to Los Angeles-based private equity firm Carolwood LP. This deal, expected to close in early 2026, sets the stage for what many see as the next American motorcycle revolution.
Polaris Divests Indian Motorcycle
After 15 years of ownership since acquiring Indian Motorcycle in 2011, Polaris opts for strategic refocusing. Indian Motorcycle contributed roughly $478 million in revenue last year—about 7% of Polaris’s total sales. The divestiture is designed to boost Polaris's adjusted EBITDA by $50 million and increase earnings per share by around $1 while allowing both companies to focus on core strengths.
New Leadership with Harley-Davidson Expertise
Carolwood LP has appointed Mike Kennedy as the CEO of the newly independent Indian Motorcycle. Kennedy’s 30-year motorcycle industry career includes leadership roles at Harley-Davidson, Vance & Hines, and RumbleOn. His deep understanding of motorcycling heritage and innovation aligns with Indian’s legacy and future growth plans.
Strategic Vision and Operational Continuity
The transition promises operational stability with about 900 employees, including engineers and factory staff, moving to the new company. Manufacturing facilities in Iowa and Minnesota and the design center in Switzerland will continue under Carolwood's ownership. Indian will maintain its global dealer network and customer support, assuring no disruptions.
Market Context and Growth Potential
Indian Motorcycle faces strong competition from rivals like Harley-Davidson and emerging brands such as Royal Enfield and Triumph. While Indian's sales have seen a slight decline, Carolwood’s leadership aims to revitalize the brand through innovation, modernizing the lineup and reconnecting with modern riders.
Looking Ahead
This divestiture represents a bold bet on Indian Motorcycle's potential to write a new chapter in American motorcycling history under focused management and private equity backing. Enthusiasts and market watchers are eager to see how this shift will impact Indian’s evolution and competitive standing.
Sources: Economic Times, Reuters, Cycle News, Wall Street Journal, Barron's