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Shark Tank India judge and beauty industry veteran Shaily Mehrotra has sparked a sharp conversation around celebrity-backed skincare brands, asserting that star power alone cannot sustain long-term consumer loyalty. Citing ventures by Deepika Padukone and Kriti Sanon as case studies, she emphasised that today's informed beauty consumer demands proven efficacy, transparent formulations and authentic brand storytelling above all else.
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21 May 2026, 08:07 AM -India
Trump’s ‘Few Days’ Ultimatum: US Waits On Iran As War Fears Simmer
21 May 2026, 05:01 AM -India
India And Italy Outline Roadmap For €20 Billion Trade And Defence Cooperation
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