9000 Screens, One Blockbuster: War 2 Declares Box Office War

Image Source: MissMalini

In a history-making announcement rewriting the scale of Indian movies, War 2 shall be the first Indian movie in history to release on a record 9000 screens countrywide. Directed by Ayan Mukerji and produced by Yash Raj Films, the action sequel shall break box office records and take Indian cinema to unprecedented heights.

SPOTLIGHT MOMENTS

War 2 shatters all-time record of Rajinikanth's 2.0, which opened to 7500 screens

The movie features Hrithik Roshan, Jr NTR, and Kiara Advani in a pan-India multi-starrer film

Opening on August 14, the film is looking to capitalize on Independence Day weekend

Teasers and posters have already created social media buzz, with the fans welcoming the high-octane visuals and star power

CAST & CREW POWERHOUSE

Hrithik Roshan is back in his classic War avatar, coming once again in his dashing spy avatar

Jr NTR joins the YRF Spy Universe, his first major step into Bollywood.

Kiara Advani brings the glamour and the grit to the cast

Directed by Ayan Mukerji, who is famous for his cinematographic storytelling in Brahmāstra

Produced by Yash Raj Films, as part of their aggressive expansion of the Spy Universe

INDUSTRY IMPACT

Sets the new standard for screen count for Indian films

Sustained support for the expanding trend of pan-India launches with multilingual opportunities

Signals a shift toward larger-than-life theatrical experiences amid the OTT boom

Built to generate traffic for both single-screen cinemas and multiplexes.

BUZZ BUILDER

The teaser has already garnered millions of views in hours of release

Fan theories and character development are trending on social media platforms

Advance bookings are set to open with record-breaking numbers

RELEASE STRATEGY SNAPSHOT

National release on 9000 screens

Parallel release in Malayalam, Kannada, Telugu, Tamil, and Hindi

Strategic release on the 14th of August to target the long weekend

SOURCE Siasat.com, Udayavani.com