World No Tobacco Day 2025: Unmasking the Deceptive Tactics Behind the Tobacco Industry's Bright Packaging

Image Source: Hindustan Times

The emphasis moves to uncovering the crafty techniques employed by the tobacco sector to draw in young customers as the globe marks World No Tobacco Day 2025. This year's theme, "Bright Products. Dark Intentions. Unmasking the Appeal," emphasizes how tobacco companies use flavors, packaging, and digital marketing to make their products seem attractive while concealing their harmful effects2.

Highlights from 2025 Theme: The campaign of WHO seeks to expose dishonest marketing strategies geared toward kids and other vulnerable populations.

Worldwide Effects of Tobacco: Responsible for more than 8 million deaths yearly, tobacco continues to be the main preventable cause of death.

From India's point of view:

With 37 million 13–15 year-old children exposed to smoking, preventative work focused on young people is imperative.
The government continues to tighten rules and advertising restrictions to support anti-tobacco efforts.
Especially toward young consumers, tobacco businesses create tastes and packaging to make goods more attractive.

Call for Action:

WHO begs governments, organizations, and people to guard future generations from cigarette dependence.
India's anti-tobacco initiatives fit with WHO's aims, so highlighting the need for more rigorous rules and public education to fight the dishonest business.

Source: Business Standard, Indian Express, MSN, WHO, and India TV News