Electrifying Alliance: Ajay Devgn and BGauss Set the Stage for Sustainable Mobility

BGauss, the RR Global Group-owned electric two-wheeler firm, has signed on Bollywood actor Ajay Devgn as its brand ambassador. The association is being made at a time when BGauss has stepped up its growth in India's electric vehicle (EV) segment, more specifically the two-wheeler segment.

 

Ajay Devgn, with his reliable and rugged on-screen image, will extend BGauss's commitment to performance, reliability, and intelligent mobility. His partnership will spearhead the campaigns for the company's high-end electric scooters, like the recently launched RUV 350, and is designed to ignite customer appetite and adoption of electric mobility nationally.

 

Discussing the collaboration, Devgn stated, "BGauss, a brand born in India, is committed to making world-class electric vehicles, and I've partnered with them for a cause. The RUV350 is a testament to their passion for quality and innovation and marks the start of smarter, greener mobility."

 

Hemant Kabra, Founder and Managing Director, BGauss, also said, "Ajay Devgn's mass popularity and integrity go hand in hand with the values of our brand, and we believe his association will bring significant depth to our reach as we promote sustainable urban mobility."

 

BGauss has launched the RUV 350, an urban commute and long-distance touring electric scooter, featuring a 3.5 kW in-wheel motor, 3 kWh lithium-iron-phosphate battery, 75 km/h top speed, and a certified range of up to 145 km. The C12 series also features a new dual-tone variant with a TFT display and latest technology. In the future periods, BGauss will launch electric cycles and two additional models in its portfolio within the next one year. It is also set to launch a wider dealership network within the next two years to enhance its retail and service network in the country.

 

Source: BestMediaInfo