Caught in the Crunch: Pune Woman’s Cookie Moment Zooms to Fame

A humorous incident from Pune has taken the internet by storm today after a woman's in-meeting snack break became an overnight sensation online. Dhimahi Jain, a work-from-home professional, landed herself in the middle of a viral outrage after she decided to quietly snack on her favorite cookies while on a video office call—only to be busted by her manager in the most hilarious manner possible.

 

Assuming her mic would not register the sound, Jain munched on her snack, but the clear "kurum kurum" crunches were audible enough for her manager to catch. Instead of a chastising reply, Jain was given a lighthearted message by her boss:

 

"Dhimahi, please mute yourself, biskut ki Kurum Kurum ki awaazein aa rahi hai…"

("We can hear your biscuits crunching; please mute yourself.")

 

Jain posted a screenshot of the interaction with a real-time, unposed photo of her taking a bite of her cookie on X (formerly Twitter), with the caption:

 

"Today, I couldn't help myself and began munching on my fav cookies during a work call, thinking mic mei kya hi awaaz aaegi. and this is how my manager responded."

 

The post immediately resonated with thousands of others, triggering a torrent of relatable stories, memes, and jokes about the perils of working from home. Social media participants had their own loud snacking tales—everything from slurping on green juice to the dangers of drinking tea on calls. Some comments were:

 

"When the cookie makes a greater contribution to the meeting than you do."

 

"Literally me making the surrud surrud sounds with the straw sipping green juice."

 

"If there was chai with it, we'd hear surupp surupp too!"

 

"Perhaps the manager also got hungry!"

 

"Your cookies spoke more in the dialogue than the other person did!"

 

Others even wondered if the viral sensation was a covert advertisement: since the packaging was easily visible in the image—although most just appreciated the humor and universality of the situation.

 

The event has become a symbol of the authentic, unfiltered moments that characterize contemporary remote work, reminding everyone that occasionally, it's the smallest things—such as a crunchy cookie—that create the most pleasure on a workday.

 

Relevant Sources: Economic Times, NDTV, News18, India Today, My Pune Pulse, Times Now News